IMS Barter Trade Exchange Network

Testimonials

For over a decade now, I have been a member of the barter system in Peterborough. While I have always benefited from the organization, the last 2 years have been the best I've ever experienced. As you are aware, barter really comes down to 3 main benefits: 1. It becomes a competitive edge to garner new and continued sales. In a market where buying trends are fickle and subject to price-sensitivity, customers that utilize their barter with us tend to stay loyal, long-term customers. We have become the supplier of choice to many barter clients. It is essential to note that each customer purchasing from Domino's Pizza does not purchase from anyone else. Market share tips in our favor. 2. Barter keeps cash in the bank or conserves cash for other projects. The ability to make use of the incremental sales that barter provides to purchases supplies and services for the stores has greatly reduced the demand on cash resources. In the last 2 years the availability of these products and services has expanded exponentially. 3. Finally, barter has helped to make me a "hero" at home. By using barter to subtly improve our own personal lives we have enjoyed benefits that we would not have been able to otherwise. These things have included extra holiday time away, meals out or activities for the family to participate in together.

Allan Hill
Domino's Pizza Peterborough
Peterborough, ON

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Using Barter to Boost Sales - Ground Report

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Using Barter to Boost Sales - Ground Report

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